Backstory for Influence

I’ve seen first hand how telling your story has the power to move people to action and create change.
To get them to choose you in your personal life or your company in your professional life.

Your backstory gets people excited no matter the journey. And that my friends, is pretty awesome and extremely powerful.

Sharing your backstory, whether you’re an individual or a company, creates true connection and a deeper meaning.

Are you ready? I’m so excited for you to be embarking on this journey.

Course Curriculum

INTRODUCTION

  • Introduction Video

MODULE 1

  • Module 1 Lesson | Power of Backstory and Story Science
  • Module 1 Example | The Effects of Storytelling on the Brain

MODULE 2

  • Module 2 | What You Will Learn
  • Module 2 Lesson | Setting the Foundation - Your Story Brief
  • Module 2 Worksheet | Story Brief

MODULE 3

  • Module 3 | What You Will Learn
  • Module 3 Lesson | Your Big Idea
  • Module 3 Worksheet | Your Big Idea Worksheet

MODULE 4

  • Module 4 | What You Will Learn
  • Module 4 Lesson | Your Story Brain and Mining for Story
  • Module 4 Worksheet | Story to Content

MODULE 5

  • Module 5 | What You Will Learn
  • Module 5 Lesson | Values, Beliefs, Defining Moments
  • Module 5 Worksheet | Values, Beliefs, Defining Moments

MODULE 6

  • Module 6 | What You Will Learn
  • Module 6 Lesson | Mapping What’s Important
  • Module 6 Worksheet | Mapping What's Important

MODULE 7

  • Module 7 | What You Will Learn
  • Module 7 Lesson | Which Story to Tell
  • Module 7 Worksheet | What Story to Tell

MODULE 8

  • Module 8 | What You Will Learn
  • Module 8 Lesson | Putting Pen to Paper
  • Module 8 Worksheet | Putting Pen to Paper

MODULE 9

  • Module 9 | What You Will Learn
  • Module 9 Lesson | Converting Moments into Stories
  • Module 9 Worksheet | Converting Story to Content

MODULE 10

  • Module 10 | What You Will Learn
  • Module 10 Lesson | Creating Your Story Form - 3 Act Structure
  • Module 10 Worksheet | Forming Your Story

MODULE 11

  • Module 11 | What You Will Learn
  • Module 11 Lesson | Polishing What's Important
  • Module 11 Worksheet | Polishing What's Important

MODULE 12

  • Module 12 | What You Will Learn
  • Module 12 Lesson | Refining the Details

MODULE 13

  • Module 13 | What You Will Learn
  • Module 13 Lesson | Telling Your Backstory to the World
  • Module 13 Worksheet | Getting Feedback

BONUS

  • Bonus | Finishing Touches

What's included?

VIDEOS

14 Videos

DOCUMENTS

13 Texts

PDF

12 PDFs

TIME

15.0

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Testimonials

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About the instructor

Marc Gutman

Founder and Chief Storyteller

Marc Gutman is a storyteller, entrepreneur, adventurer, and idealist. He’s also a friend of beer, coffee, water, wind, waves, beaches, mountains, & snow. But most importantly, Marc loves stories.

Marc has held several positions in the story business. He’s served as Story Editor for Oliver Stone’s Illusion Entertainment, and written stories and screenplays for Oliver Stone, Warner Bros., and 20th Century Fox.

In addition to his time in Hollywood, Marc itched the entrepreneurial scratch by founding a multimillion dollar tech company in Boulder, Colorado.

Today, Marc focuses his energy on WILDSTORY. A strategic storytelling and strategy agency that helps the world see what their clients see. He’s passionate about helping visionary entrepreneurs stand out from the crowd and harness their most valuable, ownable asset: their story.

Marc lives outside of Boulder, CO with his saintly wife and three awesome kids. He is an active board member of EO Colorado and is a member of the Boulder Economic Council. Marcgraduated with a degree in English Literature from the University of Michigan and has held just about every job imaginable from TCBY to working with an Academy Award winning director. When not obsessing about Story, you can find Marc on a bike, snowboard, sailboat, airplane, beach, summit, kiteboard, chairlift, or brewery.

marc@wildstory.com

© Copyright WILDSTORY 2019